пандемия

Impact of the Covid-19 pandemic crisis on small and medium-sized businesses

Introduction. Throughout the existence of the Russian Federation, its economy is constantly being shaken by crises, and the year 2020 was no exception, when the Covid crisis broke out in the country, as a result of which service enterprises were badly affected. In this regard, we believe that assessing the impact of the current crisis on small and medium-sized businesses, as well as analyzing state support measures, is an urgent and timely task being solved by economic science. Theoretical analysis. Around the world, small and medium-sized businesses are the backbone of the economy, since in developed countries their share occupies more than 80%. The increased attention and demand of this sphere is due to their high adaptability to crisis situations, as well as the involvement of a significant number of employees in the business. As for Russian realities, in the early 1990s, the demand for this type of enterprise was insignificant, due to the legacy of the Soviet Union in the form of large monopolies, but in the process of transformation and the transition to the digital economy, the country’s government is forming infrastructure aimed at supporting this sector. Empirical analysis. The response in developed countries of the world (USA, Germany, Italy, UK) to the Covid-19 crisis was the support of entrepreneurs in the form of interest-free lending, deferral of loan and leasing payments, and employee benefits. In Russia, on the one hand, the rescue package was close to the world one, but in fact many entrepreneurs were unable to take advantage of them, due to high bureaucracy and a weak regulatory and legislative framework. Results. The Covid crisis has largely struck the Russian service sector, as a result, more than 3 million entrepreneurs are on the verge of closing their businesses, and some have already become bankrupt. The negative factors that aggravated the situation were also: a decrease in real incomes of the population, a decrease in oil prices and economic sanctions against Russia. As a result of a circumstances combination, the economy plunged into crisis and the Government of the Russian Federation was forced to develop measures aimed at maintaining small and medium-sized businesses, but these measures are not enough and enterprises continue to close. The only positive point is the transition of most enterprises to an online format, which brings the country closer to the digital economy.

Conceptual foundations of the international cooperation effectiveness in the context of the geoeconomic space digital transformations

Introduction. The work is devoted to the formation of new conceptual criteria for the effectiveness of international cooperation in the context of the geo-economic space digital transformations. The introduction spells out the general content of the modern geo-economic space and stipulates the need for a conceptually new approach to determining the effectiveness of interaction in this space. Theoretical analysis reveals the methodology for studying synergetic efficiency, substantiates the parameters of synergistic efficiency. Empirical analysis. The real events of the modern geo-economic space, which set the vector of synergetic efficiency of international interaction, are analyzed. Results. The content of a new geo-economic space in the context of digital transformations is disclosed. The features of international cooperation are revealed, which, due to the blurring of national borders, goes into the supranational level of interaction. The irrelevance of classical and traditional approaches to substantiating the effectiveness of cooperation in new conditions is shown, which necessitates the development of conceptually new criteria.

Influence of COVID-19 on creative industries

Introduction. This study analyzes the impact of the new COVID-19 coronavirus infection on the creative industries in the Russian Federation, as well as finding solutions to support this area in the context of the pandemic. Theoretical analysis. Since the latest imperatives of the current world processes dictate the need for structural changes in the state economic activity, the actual principle of the economic activity organization can be called the creative industries concept development, which include industries related to the creation of a certain cultural or creative product, IT-sphere, fashion and design, advertising and marketing products, as well as folk art and craft. Due to the relevance of the creative industries development, modern research on the theory of creative economy development pays great attention to the study of the specifics of this activity and ways to improve it. The article provides a theoretical analysis of the crisis in the creative industries, as well as a detailed analysis of the opportunities and threats of the crisis. Empirical analysis. Based on the analysis of the activities of companies in the creative industries, the authors of the article identify opportunities for the development of companies in the creative sphere in terms of economic and social efficiency. New trends in the transformation of business processes in various fields (theatre, film industry, music, exhibition and Museum activities) are considered. Results. Based on the analysis, it is concluded that the urgent tasks in the situation of forced quarantine measures are the timely transformation of creative industries with the use of information technologies, the transition to online areas of interaction with consumers, as well as state support for creative industries most affected by the crisis.

Pandemic of Coronavirus as a Factor of Intensification of Development and Implementation of Digital Technologies

Introduction. The COVID-19 pandemic has become one of the largest business and economic shocks in modern history. Although it is difficult to assess the long-term consequences of this phenomenon at the current stage, events have already taken place in the economy that have catalyzed a number of changes. And in particular, these systemic innovations are closely related to the digitalization of technological business processes, which most of the market participants cannot ignore. Theoretical analysis. The economic downturn caused by the spread of the new coronavirus infection can be classified as an unpredictable factor that has made the external economic environment aggressive for a large proportion of enterprises, forcing businesses to seek alternative internal growth points. Empirical analysis. Based on the programs and strategies for adapting companies to the new crisis and the digital and operational transformations they have carried out, a number of elements can be identified that are integral to business models both during the period of isolation and after the end of the pandemic. Results. Universal self-isolation has become a unique phenomenon in the economy, on the one hand, manifesting itself as a global economic recession, and on the other, causing accelerated scaling and industrial application of digital technologies.